A logo is one of the most important aspects of starting a business and building a brand. Your logo embodies who you are as a company and the sentiment you want to convey. But while your logo is super important, it doesn’t have to be complicated. In fact, the simpler the better! Developing an awesome logo doesn’t require great design skills, just thoughtfulness and creativity. We’ll show you how to get started.
PicMonkey offers a wide variety of templates to help you quickly and easily create a beautiful, eye-catching logo for your business or personal brand. Just browse our listings and find one that suits your needs and particular aesthetic. Once you’ve done that, it’s super easy to customize it either a little or a lot.
Reading: How to create a logo using picmonkey
How to create a logo using a template
How to create a logo by using a Customize Template PicMonkey:
How to Make a Circular Logo
Some of the most popular and recognizable logos in the world have a circular shape, probably because circles are so comforting and calming. If you want to join the ranks of heavyweights like Pepsi, Target, Spotify, and Starbucks, you’ll want to make your mark with a circle. Circle logos can be super simple yet impactful. You can easily create one by choosing an awesome font and placing your initials in a circle. Or you can use our curved text tool to put your company name in a circle. We also have tons of graphic circles for you to use.
Embellish a circle logo
You can have fun with the traditional circle logo by adding graphics, other shapes, or special effects to your design. For example, this logo by Verdure & Co uses the subtle sigil and grass branch to create a sketchy, softer effect. Triad Jewelry’s logo places triangles (which help people remember the company’s name) inside the circle to create a geometric effect.
Use geometric shapes to create logos
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In case you thought we were totally circle centered, we love logos made with other shapes too. This Amy Stein logo uses concentric squares then adds a prominent ‘S’. The use of a traditional serif font (Prata) gives this logo a more formal feel, creating a sense of trust and security. And those cool interlocking shapes in the Lara Shields logo were created by cobblering together a bunch of manipulated solid squares – a fun puzzle project!
Shapes are great for suggesting real-world objects, like triangles for mountains and squares and rectangles for houses and buildings. You can find Geometric Peaks in the Geometric Light graphics set. Two different fonts are used in the M/SK logo, a serif and a sans serif, but the pairing is super complementary.
Insert graphic images into your logo
Abstract logos are great and all, but sometimes it’s kinda cool to have a logo that shows exactly what you’re doing. If you are an ice cream, coffee or lamp supplier, why not place these items directly in your logo? This Martinico logo uses a cartoonish graphic that accurately represents what your company is all about. If you’re looking for a logo that’s a little more subtle but still describes what you do, you can try a simpler linework that adds some visual flair but retains a bit of abstraction. Experiment with using white, black, or a complementary background color for your graphic.
Sometimes the graphic in a logo doesn’t relate to what you do or sell, but rather your name. These logos use images to reinforce their brand rather than explain their business. They’re a great way to help people remember your name by giving them a simple image to remember.
Create text-based logos
Logos that are based solely on text can be just as memorable and impactful as those that contain graphics. Text-based logos can either use a very unique, bespoke font designed just for the logo (think Disney, Ray-Ban, CNN) or they can use a more traditional font that relies more on color and positioning to do that Generate interest (think FedEx, Google, HBO).
These logos give you a sense of what the company is about with font, letter spacing, or a touch of color. Brewers has a playful feel with its cursive font that looks like it was made with a single piece of string. Stella June uses a serif font where the letters are wider and all black and white, giving it a more formal, stately feel.
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Not sure where to start? Take a look at our text layouts – you’ll get some ideas on what fonts and designs might work for you.
Tips for creating a logo
It can be overwhelming Think about it perfect logo for your business, but it can also be a lot of fun. Here are a few tips to keep in mind when getting started:
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Keep it simple. Don’t go crazy with the graphics or it might ‘ They look busy and don’t use too many colors, which is helpful if/if you need to print your logo.
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Check out other companies to to be inspired. Look at the big players, but also look at what your competition is up to. You could get inspiration on what to do and what not to do.
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Design for flexibility. You will use your logo in many different areas styles and in many places including different sizes, black and white vs color, on paper or t-shirts so make sure it’s easy to change. For example, you want your logo to look good small (e.g. on a phone screen) and large (like on a billboard).
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Create it at long term. It’s okay to be trendy, but don’t be so trendy that you make your logo obsolete too soon.
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