Every business needs a professional, well designed and functional website. Whether you provide personal services, run a retail business, sell products online, or provide B2B services like consulting or marketing, potential customers will use your website to decide whether or not to go with your business.
A social media channel may be enough for local services, or an Amazon store could give you an online retail business. However, if you want to expand, build your brand, and build a real online presence, you need a website of your own.
Reading: How to create a website with elementor
With your own business website, you can customize the design and layout without limitations, and it’s much easier to promote your brand on Google search than on a social media page. According to a recent study, nearly half of all consumers visit a small business website before making a purchase decision.
Some small business owners feel they lack the expertise or resources to start their own Building website, and so on investments will not justify the rewards. However, with Elementor and WordPress, you can design a full-featured and affordable business website without any prior coding knowledge required. Elementor’s features, templates, and drag and drop editor allow you to customize your own business website without the need to hire developers.
How to create a great business website in WordPress and Elementor:
What should a business website include?
Before we begin our website creation guide, we must first Understand the key components of a business website and their role. Here are some of the important pages and elements every business website needs:
1. Homepage
The homepage is where most users get their first impression of your business, so making a good first impression is crucial. Studies have shown that if the website is poorly designed or difficult to navigate, new users will decide not to engage with your brand.
The home page of the company’s website should clearly display your logo, brand name, mission statement, compelling images, and an overview of your services and/or products. You should also include navigation links to the other relevant pages on your site and CTAs that prompt visitors to take the desired action.
2. Services Pages
On the services pages, you list all the services you offer, along with important information such as prices, times, locations, areas served, etc. The exact details will vary depending on the nature of your business, but the main principle is that website users should have no questions.
In short, everything a potential client needs to know about your services should be explained on this page. It may be necessary to create sub-pages for each service in order not to fill this page with too much information. In these cases, the service page acts as a lobby that hosts navigation links to the subpages
3. About Us Page
The About Us page helps connect new visitors to the people behind the company. Here you show headshots, bios and social media channels of the directors, managers and employees. You should also include the history of the company, how and why it was started, and the successes you’ve had.
4. Testimonials Page
Modern consumers demand social proof before making a decision about a business. A testimonial page should contain a gallery of happy customers, along with quotes about how much they have benefited from using your business.
This will reassure new customers that your business is genuine, trustworthy and reliable.
5. FAQ Page
No matter how much information you provide on your service pages, there are always some unanswered questions from customers. A dedicated FAQ section allows you to devote an entire page to answering common user questions.
5. Contact Us Page
The Contact Us page should showcase all of the different ways visitors can get in touch with you, whether it’s via live chat, email, or phone.
See also: How to Create a YouTube Channel to Grow Your Brand and Make Money
Most effective way to allow users to contact you is with a contact form, which specifies the nature of the request so it can be routed to the right person or department.
6. Blog
The site’s blog should provide a steady stream of company updates to keep your users informed of the latest developments. In addition, publishing content relevant to your target audience will help promote your business through search engines and attract new traffic from Google.
How to create a business website – a step-by-step -Step Guide
Step 1: Choose your domain name
If you want to create your own website, you first need to get a domain name and web hosting service. Your domain name allows visitors to access your website.
Step 2: Choose your web hosting plan
The hosting plan allows you to store all the files that make up your website consists.On your hosting server you install WordPress and the add-ons mentioned in this tutorial.
The great thing about WordPress hosting is that it is specifically optimized for WordPress performance, security requirements, installation and onboarding processes . There is a long list of WordPress hosts to choose from and many considerations to include in your selection process.
As far as hosting plans go, they range from affordable shared hosting plans to more expensive managed WordPress hosting and premium dedicated servers. To make your life easier, we recommend several hosting plans that are fully compatible with Elementor.
Once you have signed up for your hosting plan, you will receive a welcome email with all your account details. Find the login link to your hosting account section and use the username and password to login to your account.
Step 3: Install WordPress
The next step is the Installing WordPress. After logging into your hosting account, click on the “My Accounts” tab and then log into your cPanel. In cPanel, click the WordPress icon in the auto-installer section and follow the steps to install WordPress.
After WordPress has been installed, visit your WordPress site. Enter the name and password you set up and click Sign In to access your WordPress dashboard.
(text link) Check out our full guide to installing WordPress here: How to Install WordPress
Once you have downloaded and installed the WordPress software, you can start taking advantage of the WordPress CMS platform. Thanks to the flexibility of WordPress, you can choose from tens of thousands of WordPress templates, themes and plugins.
Step 4: Install Elementor
The next step is to install Elementor , a visual website builder that greatly simplifies the WordPress website building process. Sometimes WordPress can be an intimidating tool that seems too complex to use alone. However, by using a visual site builder, you can create your site quickly, efficiently, and comfortably.
In your WordPress dashboard, navigate to Plugins > Add New. Search for Elementor Website Builder and click Install. Once Elementor has been installed, click Activate.
Although Elementor is free, depending on the features you want, you will also need Elementor Pro to take full advantage of Elementor. Visit Elementor.com and buy the Pro version of the plugin, then install and activate it the same way as above. Once Elementor Pro has been installed, you need to enter your license by going to your WordPress dashboard and navigating to Elementor > License.
Because you will be using Elementor Theme Builder and your template kit around your entire website To design, you don’t have to search for design elements in your active WordPress theme.
See also: How to Make a Website Like Facebook?
Instead, you just want the lightest, performance-optimized foundation that Elementor’s Hello theme offers.
To get started, go to Appearance → Themes → Add New and search for “Hello Elementor”. Then install and activate the theme.
Step 5: Choose a business template kit
Once you have Elementor installed, the next piece of the puzzle is a template kit for business websites. These are individual sets of templates needed for a full WordPress website: Header, Footer, 404 Page, Blog Archive, Single Post, Single Page, Popup and more.
Our template library contains websites from many niches, with each kit tailored to the needs of our user community. These include portfolio websites, digital agency websites, magazine websites, beauty salons, and more.
Elementor template kits are also offered by creative marketplaces like Envato or ThemeForest.
For this tutorial we will use ThemeForest’s Business Agency template
To install the kit, first, create a page called “Home” und klicken Sie auf the “Edit with Elementor” button to launch Elementor.
Then, open the Elementor template library and look for “Business” under “Pages”. Once you’ve found your desired template, just click Install.
For more information on how to install the kit, see: Building a Complete Website Using Elementor Kits and Theme Builder
Step 6: Customize the Template Kit
Once you’ve downloaded and installed the kit, you can use the drag and drop editor to customize every single aspect of the design and layout to suit your needs.
You can change the logo, color scheme, navigation links, website text and any other features you want. You can also use the Elementor widgets to add specific functionalities to your website like a custom donate button.
To learn more about customizing your template, visit our help center.
You can also read our in-depth guide to building your Elementor website here.
Step 7: Publish the website
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Once you are completely satisfied with the design, user interface and functionality of your website, it’s time to go live.
- To preview the site, click the icon.
- If you are satisfied with the result, go ahead and click the button.
- Click “Look” to view the published page.
Conclusion
Creating a well-designed and fully functional corporate website can be a smooth, seamless process with Elementor’s template kits. No coding required, just download and install Elementor on your WordPress site, select your desired template kit, customize and publish.
See also: How to create a family blog and family blogging safety tips
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