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How to Start a Podcast on YouTube in 7 Steps [2023 Guide]

What is a podcast on YouTube?

This guide will not show you how to start a YouTube channel. it focuses on podcasts in the YouTube space. So, first of all, it’s important to understand what exactly “having a podcast on YouTube” means. YouTube is a video search engine, not a podcast hosting platform. If you just upload your podcast to YouTube, it wouldn’t be a podcast anymore; it would just be a YouTube channel.

Why is this important? Well, it depends on your goals.

Reading: How to create a podcast channel on youtube

Youtube Channel or Podcast

If your goal is to build your own brand, then only do it with a YouTube channel. This is basically your own profile and page on YouTube’s search engine where you can upload any video content.

On the other hand, if your main goal is to break into the podcast space, YouTube alone is not a podcast. In this case, you probably want your episodes to be listed on all the leading podcast platforms (like Spotify, Apple Podcasts, and Google Podcasts). In this case, you need to start a podcast, and then you can take the extra step of uploading the episodes to YouTube as part of your audience-building strategy.

In short, a YouTube podcast is simply a podcast shared on YouTube .

Although we should add that this doesn’t mean that YouTube doesn’t offer podcasts. Recently, the Google-owned company released a page entirely dedicated to the podcast. It’s likely that more will come from YouTube’s foray into podcasts, but we’ll have to wait and see.

And with that out of the way, let’s get started with the steps you need to follow to start a podcast.

How to create a video podcast on Youtube

1. Choose your gear and recording software

The first thing you need before you get started is a YouTube gear set. First, decide what kind of equipment and software you want to use for your podcast.

What do you need to start a video podcast?

If you’re just starting out, is This is the basic podcast video equipment and software. We recommend that you create a video podcast.

  1. A good quality microphone
  2. An HD camera, webcam or even a phone camera may work
  3. Laptop or PC
  4. Headphones
  5. Recording software
  6. Editing software
  7. Podcast hosting software

Additional equipment and software to consider are:

  1. Tripod
  2. Microphone arm
  3. Audio mixer and/or Interface
  4. Additional microphones and cameras
  5. A lighting set

The most popular podcasting microphones

When When looking for the right microphone for your needs, it’s important to consider whether you’re going to use a USB connector or a more advanced XLR connector with mixer.

You should also think about your recording atmosphere; If you’re in a studio environment with controlled background noise, your best bet is a condenser microphone (which brings out the richness of the voice but is sensitive to ambient noise). If you’re recording outdoors or in unpredictable environments, you might want to opt for a dynamic mic.

Here are some of the most popular podcast mics on the market today:

  • Blue Microphones Yeti
  • Rode Procaster
  • Rode NT-USB
  • Audio-Technica ATR2100-USB
  • Rode PodMic

The most popular video cameras for podcasts

Especially if your goal is to upload your podcast to YouTube, you should prepare yourself by Start with a high-quality camera to record a video of your recording session.

Most video podcasters choose an external webcam for ease of use and for sharper, clearer images than their computer’s built-in webcams.

If you are looking for a webcam in the market, check out some of the most popular brands below:

  • Logitech HD Pro Webcam C920
  • Logitech C922

You may prefer a handheld camera instead. In that case, unless you have someone holding the camera, chances are you’ll put it on a tripod while you’re shooting. For this reason, most long-form podcasters avoid DSLR or mirrorless cameras. They also turn off automatically after 30 minutes.

The most commonly used podcasting video camcorders are listed below:

  • Sony HDR-CX405/B
  • Panasonic HC-V770K Full HD camcorder
  • Canon VIXIA HF R800
  • Sony Alpha a6000
  • Nikon COOLPIX B500

Recording Software

Finally, you need to choose the software for recording and editing your podcasts.

If you’re serious about podcasting – and making a lot of video calls online – you should invest in quality software that gives you professional-level results. Many beginning podcasters simply use GarageBand (Mac users) or Audacity. Still, we have to admit that we’re biased towards all of Riverside.fms features to record remote interviews with high quality and low barriers to entry.

Whatever recording software you choose, make sure to look for one that is reliable and easy to use. And be careful what podcast format you create; If it’s an interview podcast, you’ll need to record conference calls in top quality (ideally with separate audio/video tracks for each guest) and then use other software in post-production if necessary.

If it’s a solo podcast, you can probably record and edit in one program.

2. Record Your Podcast

Before recording, it’s a good idea to plan and create a podcast script. This will help you figure out exactly what you may need to record. It might also be a good idea to think about any additional b-rolls you might want to include when capturing video content.

Next you need to determine your recording method, both for audio output on your media hosting platform and when you upload your content to YouTube.

Because YouTube has a visual component, it’s important to think about the method you’re using to present your podcast.

It’s also important to note that there is a technical difference between a “video podcast” and a static image with sound overlaid. Many podcasters simply upload their recorded audio with accompanying images, but this is not considered a true video podcast. We’ll cover the three ways below to record a podcast destined for YouTube.

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Record audio only

As a podcaster, you’re probably from audio media attracted. When adding YouTube to the mix, the easiest way is to continue recording audio only, and then create background images to accompany your recording.

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In this scenario, you would simply convert your audio files to .mp4s (since YouTube doesn’t accept . mp3s) and create a simple background using graphic design software like Canva or Inkscape.

You don’t have to be fancy when designing your wallpaper. Add things like:

  • The name of your podcast
  • Your website URL
  • The podcast logo
  • The Host and guest names for the episode.

Recommended dimensions for YouTube images are 2560 x 1440 pixels or a 16:9 aspect ratio.

One thing to keep in mind: YouTube podcasts without video don’t get as much listener engagement as video podcasts. So if you plan to use YouTube podcasts primarily As part of your audience building strategy, the best way to improve your video game is to use one of the following methods.

Record a video podcast using your computer’s webcam

Your next option is to simply record your podcast using your computer’s built-in webcam and either the built-in microphone or an external microphone. If you’re running an interview podcast, this inexpensive setup might be the best solution for you.

If you want to record remote interviews, consider investing in quality recording software. Many video conferencing software options are limited by your internet speed or the quality of your connection, which is why Riverside records up to eight participants locally on their own devices, so you don’t have to worry about poor connection speeds.

With video resolutions up to 4K, separate audio and video tracks, and tools for on-the-fly repurposing, it’s no wonder developers like Gary Vaynerchuk and Marques Keith Brownlee use Riverside for recording. The good news is that you can start recording on Riverside too!

Recording a video podcast with external cameras

Finally, you can decide to record your podcast with one or two external cameras. Many people who conduct face-to-face interviews or conversations choose this setup.

There is no need to buy expensive equipment; You can even record a podcast with your iPhone. It can be worth getting a tripod, but even that isn’t always necessary.

Just remember that you should be mindful of your “set” as you’ll be capturing parts of your room as the background. At the very least, set up your camera to record and get a good idea of ​​the part of the room that will be in frame. Then arrange the background as desired.

3. Edit and prepare your podcast for release

Once your podcast episode is recorded, it’s time for the post-production phase. While many YouTube podcasters don’t edit their podcast recordings, they still need to prepare the product for an end result. You should:

  • Transcribe your video
  • Design engaging graphics or slides to engage your audience if the podcast is audio only
  • Share Break down your videos into smaller “microcontents” for publishing on YouTube (more on this in step 5)

If you want to edit your podcast recording, you will need to use editing software such as GarageBand, Audacity, Adobe Audition or Reaper.Instead of having to use separate software, you can use Riverside, which allows you to edit your video content right after recording it. Our Magic Editor is easy to use and has tools to customize your content and fine-tune your audio in minutes.

4. Set up your media hosting and podcast feed

If you have a podcast that is already running, you most likely already have your media hosting and podcast feed set up. But if you don’t already have a podcast, this step is for you.

Remember that you should not use YouTube as your primary hosting provider – as then it would only be a YouTube channel and not a podcast. A YouTube channel has its uses, but if you went down that route, you wouldn’t be able to maximize your podcast’s reach by pushing it to other podcast platforms.

It is therefore important to set up your media hosting and feed before uploading videos to YouTube.

Decide on a hosting site as a home base for your podcast feed to get started. Some of the most popular websites are listed below:

  • Buzzsprout
  • Captivate
  • Podbean
  • Simplecast
  • Resonate Recordings

These sites are repositories for your podcast audio files and the places where you create your podcast feed. As with using a web host for a blog, a media hosting platform is essential for launching a podcast.

Once you have a hosting site and have uploaded your first few podcast episodes, you will need to submit the RSS feed of your podcasts to iTunes and other podcast directories such as Google Podcasts or Spotify , Stitcher and all the other places people find their podcasts.

Then it’s time to upload your podcast to YouTube.

5. Decide on a video format for YouTube

YouTube podcasters have a few different options for uploading content to YouTube. What you choose (or whether you go for a combination) will depend on how much time and energy you need to put into the extra editing and organization — not to mention your marketing goals.

Let’s look at how to create a podcast on YouTube using three of the following options.

Upload full episodes

The The easiest method is to upload each complete episode directly to your YouTube channel. With this option, no additional planning or editing is required. It’s also easy to automate apps like Repurpose.io and Podbean.

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But it has some downsides:

  • If they can watch your full episode on YouTube, Your audience doesn’t need to find you on iTunes or Spotify. This means fewer subscribers to your podcast’s RSS feed, which can hurt your sponsorship numbers.
  • Naming videos is more difficult. Since YouTube is a search engine, Your search engine optimization (SEO) is key to appearing in your target audience’s search results. With a long podcast episode, it’s difficult to fit all of the episode’s content into an SEO-friendly title.
  • People might not want to sit through a long video. Many podcasts last longer than an hour, but your audience may not be inclined to watch the whole thing in one go. This leads to video abandonment rates that could hurt your SEO even more.

Remember that you need to verify your Google account with YouTube if you watch videos longer than 15 minutes upload . Fortunately, however, the verification process is quite simple.

Once you are a verified account, your upload file size is limited to 128 gigabytes or 12 hours, whichever is less. If your video file exceeds the limit, you can try compressing it in some video editing software.

Stream live

Once you get the hang of podcasting as a process , you might want to try live streaming some episodes on YouTube. It allows your audience to have a more interactive experience.

Riverside.fm’s platform allows your audience to call in to your live podcast show. You can ask questions, conduct mini-interviews and interact with your viewers in real time.

Turn your podcast episodes into micro-content

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Maybe on The most advisable thing is to disassemble your recorded podcasts and use them as micro content on YouTube. You can upload clips of your episodes as more digestible videos that are also easier to title for SEO purposes.

This is a great way to use YouTube videos to grow your audience. This micro-content is much easier to share on social media, not to mention that more videos means more downloads – which means more sponsorship revenue. And since you don’t post entire episodes to YouTube, your short videos are more likely to drive viewers back to your website or RSS feed.

“Channels that give you the best growth , are always active to be the centralized.We’ve seen podcasts like H3 or Joe Rogan do really well by leveraging YouTube by uploading clips that could get a lot of attention and then directing that traffic back to the podcast.”

There are a few downsides to this method, however: producing micro content requires more editing and uploading time, and you need to have YouTube SEO skills to make titling all your videos well easier. Tool allows you to select key moments in your podcast and create short pieces of content based on them in a few clicks, all ready to be shared on YouTube. Watch the video below to learn more or subscribe to start creating your own YouTube shorts!

The decision to upload your videos as microcontent can be more complicated at first, but ultimately gives you more options en for creativity and audience engagement.

6. Create a YouTube Podcast Channel

Final First, let’s look at some of the ins and outs of creating a home for your YouTube content.

  • If you haven’t already done so, Create a YouTube account. If you have a Google account or Gmail, you can use the same username and use the same password.
  • In your account settings, select “Create channel”. (or navigate to this page). Enter the requested information (including your country, date of birth, gender and preferred privacy settings) and click ” All done!” button to complete the setup. If you need help choosing a channel name, feel free to use our YouTube name generator.
  • Upload videos to your channel. On your channel home page (“youtube.com/yourchannelname”), click the Upload button to start adding videos. You can add multiple videos at once or even start a live stream from this page.
  • Create an enhanced feed with Feedburner. Feedburner is a service provided by Google that allows you to track your podcast feed statistics, add a podcast summary to episodes, add and assign iTunes podcasting items, add keywords and categories to your content.
  • Embed your YouTube RSS feed URL on your website with a subscribe link. While this step is optional, it makes sense to drive your website or blog audience to your YouTube presence. Feedburner should provide a link for you to subscribe or use the standard YouTube feed format.

7. Promote and monetize your YouTube podcast

You may think all your work is done when you finish creating your YouTube podcast. However, you should definitely think about advertising and monetization strategies.

How to promote your podcast on YouTube

We already mentioned that promoting shorter Clips and snippets of your podcast are a great way to promote and grow your podcast audience via YouTube.

“Channels that give you the best growth will always be the centralized ones. We’ve seen podcasts like H3 or Joe Rogan do really well by leveraging YouTube by uploading clips that get a lot of attention and then driving that traffic back to the podcast.” -Buzzsprout Marketing Director Alban Brooke (Hit Publish)

You can also try other YouTube strategies such as:

  • Jump on board with YouTube shorts
  • Share your YouTube podcast videos on social media
  • Maximize SEO by using
  • Call-to-Actions to keep viewers informed or direct them to your podcast
  • Collaborate with brands or other podcasts

Monetize a podcast on YouTube

Monetizing a podcast is a bit different than advertising, as your main goal here is actually to generate revenue from your podcast.As with any audio podcast, you can similar Use tactics to make money from a YouTube video podcast. This may include:

  • Sponsorship
  • Advertising a nd affiliate marketing
  • Paid content for subscriptions and more…

It’s worth noting that YouTube has special tools for creators to make money. In that case, if you are a YouTube podcaster, you should check out the YouTube Affiliate Program to learn how to monetize your podcast.This gives you access to monetization:

  • Ad revenue to generate income from ads
  • Channel memberships for private and exclusive paid content
  • YouTube premium earnings, giving you a share of your subscribers’ premium fee
  • Merch shelf Received to sell branded podcast merchandise
  • YouTube Shorts Fund to earn money to create YouTube shorts
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Note that in order to use these features, you may need to meet certain criteria and requirements set by YouTube.

More information:

FAQs on starting a podcast on YouTube

Is it better to start a podcast or a YouTube channel?

Creating a podcast or a YouTube channel are both appropriate middles l to gain an audience. Podcasts are generally better if you want to build a loyal audience, while YouTube is better for reaching more viewers. It might also be easier and cheaper to create an audio podcast since you don’t need any additional camera equipment or do any kind of video editing. That being said, we suggest making a video podcast that you can turn into a YouTube channel so you can get the best of both worlds.

Can you start a podcast for free?

Yes! You can definitely start a podcast for free, but it may not yield the best results. Technically, all you need is a free recording and editing app like Riverside, and you’re ready to start creating a podcast. Many podcast platforms are completely free, so distributing and publishing your podcast shouldn’t be a problem either. However, we recommend investing a little if you want access to better features and want to record in higher quality with better equipment and software.

How does a beginner start a podcast?

Everyone can start a podcast with these few simple steps:

  1. Choose a topic and plan your podcast structure
  2. Create podcast branding
  3. Set up your recording studio gear
  4. Plan and record your first few episodes
  5. Edit and polish your podcast recordings
  6. Publish and promote your podcast

For detailed instructions, see our post on starting a podcast.

Is YouTube good for podcasts?

Yes! With over 2 billion users on YouTube, the platform is a great way to grow your podcast audience. By turning your podcast into a YouTube channel, you’ll reach new audiences and increase your podcast’s discoverability. A YouTube channel could also become another source of monetization for your podcast as there are many ways to make money from YouTube.

Can you turn a YouTube video into a podcast?

If your YouTube video is suitable for a podcast format, you very well can convert to a podcast. You can also download and customize it to better suit the podcast space.

If you want to create a video podcast, you can easily download your videos and publish them on a podcast hosting platform that supports videos. On the other hand, if you want to create an audio-only podcast, you might want to convert your video to an audio format first. Fortunately, there are many online converters that you can use for this.

We would actually suggest recording separate audio and video tracks so you have the freedom to modify your podcast and use it for both audio-only and video content. With a YouTube creator like Riverside, you can easily record separate audio and video tracks for each participant.

Does YouTube offer podcasters money to create videos?

This may not be the case for every podcaster, but earlier this year, YouTube offered various podcasters and major podcast networks up to $300,000 to create YouTube video content. While YouTube has achieved its own roster of podcasters, other podcasters can still find ways to get money from YouTube. As mentioned above, there is always the YouTube Affiliate Program that could help podcasters monetize their show.

Can you post an Anchor podcast on YouTube?

In the beginning, Anchor didn’t offer much in terms of video podcasting. This year they started pushing video, and with their new Riverside integration, all users can seamlessly create video content to distribute to Spotify and other directories.

However, YouTube is not like most podcast directories. It’s more of a video hosting platform in its own right and doesn’t require you to host your podcast on an external platform like Anchor. This means that you would not upload your podcast to YouTube like you would a podcast RSS feed.

Instead, you need to upload directly to YouTube. If you want to publish an anchor podcast on YouTube, just download it and re-upload it to YouTube.

Does YouTube have a podcast platform?

There is no YouTube podcast app or anything like that, but YouTube is making increasing efforts to media. They recently launched their own podcast site.

Who knows, maybe there will be a YouTube podcast app in the near future?

How do I start a podcast YouTube: Riverside .fm makes the process easier

Starting a podcast journey can be difficult at first, but it can also be inspiring and rewarding once you start building a loyal following.

As with any venture, it is important to invest in the right equipment and prepare well for the best chance of success. That means creating a plan, researching which methods work best for your goals, and choosing the right software for your needs.

At Riverside, we pride ourselves on creating recording software that is simple and straightforward to use – yet still makes a powerful impact. If you’re ready to dive into the world of podcasting, get started today for free!

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