Features
Wix’s feature rating of 4.8 out of 5 is the highest of any web builder we’ve tested, and you can enjoy many benefits just from the free plan . You have access to greater features like website analytics and unlimited storage if you upgrade your plan, but Wix’s free plan is still pretty generous. It includes:
- Up to 500MB storage space
- 24/7 customer support
- Social sharing so you can promote your website
- A mobile editor to help you optimize your website for mobile devices
But how exactly did Wix perform so well? There are certain areas where Wix excels, and it specializes in providing its users with internal functionality, which means you don’t have to rely on third-party apps if you don’t want to! In comparison, Shopify specifically directs its users to its massive app store.
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Wix has incredible marketing tools that you can use such as: B. Social Posts, which you can use to design graphics for your social channels and email marketing functions.
The tailor-made e-commerce plans and functions, such as The inventory management tools and built-in analytics, for example, will help you succeed if you want to start selling online.
However, if you want to add additional functionality, you can – Wix hosts a massive app Store full of helpful services.
Wix also offers very powerful SEO tools to get your website found on Google, including new features like Semrush integration and keyword support. Another key point is Wix’s internationalization capabilities – you can go global with Wix Multilingual by sharing your content in 180 languages.
Design
Wix has always been a front-runner when it’s all about designing, mostly because of its template options and customization tools. It’s no real surprise that Wix increased its design score by 4.5% in this year’s study – from 4.4 last year to 4.6 out of 5 – which Wix now has takes second place behind design powerhouse Squarespace.
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Wix has over 800 professionally designed templates for you to choose from. These are all broken down into different branches like “Events” and “Photography” so you can easily filter them until you find the right one. Over the past year, Wix has expanded its template offering to keep up with the design and functionality that users expect from a website, and Wix continues to make improvements to enhance the overall appeal and experience of its websites.
Unfortunately you cannot exchange templates once your website is live. So take your time to choose. But don’t worry if you don’t find the perfect template right away, because Wix offers you plenty of customization tools!
Thanks to the editor, making your Wix website unique is really easy – just drag elements like text boxes and images, right where you want them, or use Wix’s ADI to do the work for you. Add pages, delete anything you want… Wix gives you complete creative freedom!
Value for money
Pricing plans have increased significantly across the market since 2022, causing Wix’s performance in our price-performance category to have dropped nearly 12% and now score 3 out of 5, versus 3.4 last year. Wix’s price hike not only means you’re getting less for your money, it also makes it harder to affordably scale your business.
However, Wix does have a free plan that you can keep like that as long as you want, which is great to get started. Of course, it has its limitations, such as B. Displaying ads on your website. So for a truly professional website, check out the paid plans.
There are eight premium plans to choose from, starting at $16 per month (billed annually) – a step up 14% off last year’s price! These plans remove Wix ads and allow you to use a personalized domain name as well as increase your storage space.
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Out of the eight, Wix also offers three dedicated ecommerce plans Plans starting at $27 per month (billed annually).
Ease of Use
Wix remains as user-friendly as ever, at the forefront with a score of 4.4 out of 5 – tied for first place with Squarespace. A user who tested Wix said the following about the builder:
“It’s really intuitive to use, a beginner would easily understand it!”
We’ve had a lot of feedback on how beginner-friendly and easy to customize Wix is, especially thanks to its drag-and-drop editor. However, the large number of features and tools felt overwhelming for some, and in some cases the editor was slow to respond, which isn’t ideal if you’re a business owner who needs to update your website’s content on a daily basis.
Help and Support
While Wix customers will certainly feel the tightness in their pockets, Wix makes up for the higher prices with impressive help and support scores 4.8 out of 5. That’s a massive 10% increase since 2022! In fact, Wix now ranks first when it comes to support, along with Squarespace and IONOS.
Wix offers 24/7 phone and live chat support, but you can get VIP treatment and avoid potential queues if you want to upgrade to a higher plan. The ease of use and available support provided through the Wix Help Center is where Wix really shines, complete with video tutorials and trending topics.
Customer Satisfaction
Wix has always been a customer favorite, and our 2023 results keep the website builder as a strong choice of 4.7 out of 5 for its customer satisfaction — a 1% increase since 4 .6 in 2022. And it’s easy to be satisfied with such a user-friendly platform! Wix’s Trustpilot score has improved from 1.6 to a whopping 4.1, and 80% of users who have tested the builder are likely to recommend it.
News and Updates
What’s new this month with Wix?
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- Wix has enhanced its SEO offerings, including new SEO reports from Google Search Console and a new SEO dashboard. strong>, where you can track your website’s performance and access SEO tools.
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